Principles of Marketing
Business Management with Sport (First Year Taught at Tameside College)
Salford Business School
September 2019Next enrolment
In a nutshell
Of all the cultural, historical and industrial impacts Greater Manchester has had on the world, it is sport that has really put the region on the map. With a record of expertise in sports analytics, marketing and economics, Salford Business School’s reputation for sports research and knowledge is befitting of a region that is home to two of the most valuable football clubs in the world.
With an industry-informed curriculum that combines business management and sports modules, this programme gives passionate and ambitious individuals the skills, knowledge and industry experience necessary for a managerial career in the sports industry.
Our close partnerships with a number of sports organisations (for example, Salford Red Devils and Manchester Storm elite ice hockey) through our Centre for Sports Business, ensure that our curriculum meets the current needs of employers and that you receive fantastic opportunities for networking and work placements.
With the first year taught at Tameside College, as well as getting used to the demands of higher education study, you will benefit from lower tuition fees for year one. Find out more about the benefits of studying at a partner college here.
- Learn wide ranging business skills with a sports management perspective
- Be able to put theory into practice through work placement opportunities
- Gain an understanding of the issues facing sports business from high profile guest speakers
This is for you if...
You want to turn your passion for sport into a managerial career
You can demonstrate good levels of academic knowledge (not necessarily in a sport subject)
You are already involved in some form of competitive or recreational sport
All about the course
During the first year of your programme, you’ll develop an understanding of the core principles that underpin Business Management with Sport as an area of academic study. As the course progresses, you’ll have the opportunity to specialise through optional modules, undertake a year-long work placement and prepare yourself for the world of work through our Professional Development module.
Under the supervision of our academics and support staff at the Centre for Sports Business, you will gain the knowledge and learn the skills that will not only make you an attribute to the sports industry, but allow you to enter high-level employment across a variety of sectors.
After successfully completing year one, you will transfer to the University of Salford main campus for year two. For information about what you will study during years two and three, see BSc Business Management with Sport.
You will receive an introduction to the theory and practice of marketing - an essential service to the long-term prosperity of organisations and businesses - and apply these principles to real life situations.
Principles of Human Resource Management
You will learn about the important contribution of Human Resource Management policy and practice to employee and organisational success in the UK and internationally.
Key content is delivered through lectures and seminars which explore the role and effect of policy-making on various user groups in society. Guest speakers also support targeted areas of the syllabus.
Principles of Accounting
This module gives you a theoretical and practical introduction to the basics of accounting, including how to prepare financial statements.
Digital and Business Skills
Digital and Business Skills offers an introduction to fundamental skills you need for high level careers in a range of organisations. Communications, presentation and professional profile tools will be used to develop your knowledge and employability.
Introduction to Sport Psychology
In Introduction to Sport Psychology, you will be introduced to psychological factors pertinent to sport at an individual and team level. You will explore relationships between psychological factors and develop an understanding of how they influence sporting performance.
University-wide Language Programme
This module gives you an opportunity to further consolidate and develop competence in a foreign language. It further prepares you linguistically and interculturally for work in or relating to a country where the target language is spoken. You will continue to strengthen your knowledge of a foreign language and its use for professional purposes in the countries where it is spoken.
Please note that it may not be possible to deliver the full list of options every year as this will depend on factors such as how many students choose a particular option. Exact modules may also vary in order to keep content current. When accepting your offer of a place to study on this programme, you should be aware that not all optional modules will be running each year. Your tutor will be able to advise you as to the available options on or before the start of the programme. Whilst the University tries to ensure that you are able to undertake your preferred options, it cannot guarantee this.
What Will I be Doing?
Our teaching is industry-led, inspired by contemporary practice and developed in partnership with business leaders. Our academics are experts in their field and work closely with industry to ensure that our courses reflect the needs of business and provides you with that extra edge when it comes to securing a job.
Teaching is delivered through a combination of lectures, seminars and tutorials using a wide range of learning activities. You will experience small group tutorials during your first and second year module studies. This ensures you will be highly skilled in time for your placements, year abroad experience and final year studies.
Over the duration of your course a range of assessment techniques will be used. Types of assessment include essays, assignments, exams, multiple choice tests, online tests, group reports, and portfolio work. The weighting between exams and coursework varies between modules and years, but exams still play a major role.
The Salford Business School
Salford Business School aims to be the most business-informed, industry-relevant business school in the UK. Industry shapes everything we do, from informing our students’ learning to providing work placements, driving our research and influencing our academic staff.
We want you to gain the best academic and personal experience possible. As a student here, you’ll have access to a range of experiences and opportunities, including internships and work placements in the UK or internationally so you graduate with much more than a degree.
Salford Business School is located at the heart of the University’s Peel Park campus and just minutes from Manchester city centre. Teaching facilities include Lady Hale and Chapman buildings, which offer stylish modern spaces with lecture theatres equipped with the very latest technology and large screen displays. A dedicated Employability team will help you with work placements and access to work skills. Throughout campus, there is a choice of individual study areas, communal learning and breakout spaces, plus a selection of food outlets.
What about after uni?
With a focus on professional development, support from our Employability Hub and the opportunity to take part in work placement, when you graduate, you’ll be prepared to enter the sports industry in a variety of roles.
Cheshire County Football Association, Fitness First, LA Fitness and Tameside Sports Trust are just a few of them organisations our graduates have gone on to enjoy careers with.
Business management skills are sought after across the globe in every industry, so whilst the focus of the programme is on business management in sport, it by no means limits you to the sector should you wish to change careers.
Salford Business School has established strong links with many organisations who place a high value on our students. In addition to the work placement, you may also undertake a number of occupational modules that will enable you to develop skills required for the workplace.
For example, you will develop your work skills relevant through modules such as Event Planning and Development, Sports Leadership, Sports Development, Sport Psychology and Sport and Social issues.
We maintain strong links with regional sports teams including both Salford Red Devils and Manchester Storm.
What You Need To Know
We are looking for people who are really interested in sport and who want to participate in organising or managing sport in their future career.
You will most likely have an involvement in some form of competitive or recreational sport, and will also need to demonstrate good levels of academic knowledge, which does not have to be specific to the subject of sport.
Maths and English at grade C/grade 4 or above
UCAS tariff points
BSc: 104-112 points
With Professional Experience: 112-120 points
GCE A level
BCC-BBC with a minimum of two A2 passes. With professional experience year: BBC-BBB with a minimum of two A2 passes
BTEC National Diploma
Indicatively 30 points for International Baccalaureate Diploma (31 points with experience year)
Salford Alternative Entry Scheme
We welcome applications from students who may not meet the stated entry criteria but who can demonstrate their ability to pursue the course successfully. Once we have received your application we will assess it and recommend it for SAES if you are an eligible candidate.
There are two different routes through the Salford Alternative Entry Scheme and applicants will be directed to the one appropriate for their course. Assessment will either be through a review of prior learning or through a formal test.
|Type of study||Year||Fees|
|Full-time home/EU||2019||£5,995per year|
You should also consider further costs which may include books, stationery, printing, binding and general subsistence on trips and visits.
All Set? Let's apply
Course ID NC26